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  1. New service development
    creating memorable experiences
    Autor*in:
    Erschienen: [2000]
    Verlag:  Sage Publications, Thousand Oaks, Calif

    This text addresses the issues of how to develop new service products - where the concept of service has moved from transaction to experience. The authors draw upon the expertise of internationally recognised authors mehr

    Standort:
    Niedersächsische Staats- und Universitätsbibliothek Göttingen
    Fernleihe:
    keine Fernleihe
    Link zum Verbundkatalog:
    Gemeinsamer Bibliotheksverbund (GBV)

    Standort:
    Kühne Logistics University – KLU, Bibliothek
    Fernleihe:
    keine Fernleihe

     

    This text addresses the issues of how to develop new service products - where the concept of service has moved from transaction to experience. The authors draw upon the expertise of internationally recognised authors

     
    Export in Literaturverwaltung   RIS-Format
      BibTeX-Format
    Hinweise zum Inhalt
    Quelle: Verbundkataloge
    Beteiligt: Fitzsimmons, James A.; Fitzsimmons, Mona J.
    Sprache: Englisch
    Medientyp: Ebook
    Format: Online
    ISBN: 0761917411; 9781452221793
    RVK Klassifikation: QQ 250
    Schlagworte: Customer services; Product management; New products; Service industries
    Umfang: Online-Ressource (xv, 328 p), ill
    Bemerkung(en):

    Includes bibliographical references and index

    A critical evaluation of the new service development process : integrating service innovation and service design / Susan Paul Johnson ... [et al.]The contextual and dialectical nature of experiences / Sudheer Gupta, Mirjana Vajic

    The real-time service product : conquering customer time and space / Roland T. Rust, Richard W. Oliver

    Exploiting the service concept for service design and development / Graham Clark, Robert Johnston, Michael Shulver

    Exploring the link between product and process innovation in services / Tonya Boone

    Service capacity design with an integrated market utility-based method / Madeleine E. Pullman, John C. Goodale, Rohit Verma

    Process innovation in knowledge-intensive services / Ravi S. Behara

    Design and delivery of electronic services : implications for customer value in electronic food retailing / Gregory R. Heim, Kingshuk K. Sinha

    Information technology : worker systems in structured and unstructured environments / Cherly Gaimon, Karen Napoleon

    The location decisions of new services / Roger W. Schmenner

    Scripting the service encounter / David A. Tansik, William L. Smith

    The impact of service guarantees on service quality at Radisson hotels worldwide / Julie M. Hays, Arthur V. Hill, Susan E. Geurs

    Service recovery / Jo Ann Duffy

    Models for customer selection / Richard Metters.

    Electronic reproduction; Available via World Wide Web