Assessing emerging markets : country competitiveness and industrial environmentFacing regulatory environments in emerging markets : shifts of inbound FDI policies -- Dealing with emerging market governments : relationship building and development -- Balancing business ethics and culture : corruption and personal networking in emerging markets -- Curtailing liabilities of foreignness in emerging markets : defensive vs. offensive approaches -- Entering emerging markets : where, when, and how -- Partnering with emerging market firms : joint venture formation and management -- Linking emerging market operations with global integration : parent-subsidiary relations -- Case 1. Exxon in China -- Case 2. Wal-Mart in Mexico -- Case 3. Sony in Poland and Brazil -- Case 4. Philip Morris in Russia -- Case 5. Troika Potato Chips.
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